Social Media Manager - Temporary (up to 12 months)
Social Media Manager - Temporary (up to 12 months)
About us
Our purpose is simple, to save lives at sea. Our staff and volunteers have been saving lives at sea without prejudice for nearly 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from anyone.
Your role
We’re looking for a social media professional, particularly with experience in delivering organic social media, who can use their skills to support a wide variety of RNLI campaigns and appeals, from fundraising to water safety.
As a Social Media Manager, your focus will be to maximise opportunities across all RNLI social media channels by:
- Planning, developing and delivering innovative social media solutions, particularly for organic social
- Managing a busy, audience-led organic social media calendar, ensuring it aligns with the social media strategy and organisational objectives. You will work closely with our talented team of Social Media Executives to bring the calendar to life.
- Working with internal and external stakeholders to help shape and deliver paid campaigns.
- Working closely alongside our other Social Media Manager to align organic and paid plans
- Engaging with key audiences to encourage support and donations
- Supporting, coaching and delegating work to our Social Media Executives
- Proactively monitoring results and producing insightful reports and analysis
Please note that as part of the role you will also contribute to the team’s out-of-hours community management rota.
About you
To be considered for the Social Media Manager role you will have:
- Substantial experience in a communications or digital marketing team, with a focus on planning and delivering organic social media
- Strong organisational skills and the ability to manage and prioritise conflicting priorities
- A positive attitude with the ability to work in a fast-moving environment
- Creative ideas that translate into innovative and engaging social media solutions
- Good interpersonal skills and the ability to build relationships with both internal and external stakeholders to deliver results via social media
- An excellent eye for detail and experience of working with an established, multifaceted brand or organisation
- Knowledge and experience of the wider social media landscape, including best practice regarding the use of social media platforms and tools
Safeguarding
The RNLI is committed to safeguarding; protecting a person’s health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).
Diversity at the RNLI
Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.


